What Is Google PageRank & TrustRank? An Introduction to Google PR

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What Is Google PageRank and TrustRank?

In a nutshell, Google PageRank (PR) is a measure of how many links you have coming into your website (your link popularity). Although it is based on a scale from 0 to 10, it is logarithmic and this means that it takes a lot more links to get from a PR4 to a PR5 than it does to get from PR3 to PR4.

PageRank isn't just about the quantity of inbound links, it is also about the quality of the links - in other words, the PageRank of the referring page. The higher the PR of the linking site, the better.

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