the aerodesigns web design blog

The Companies Act – Is Your Website / Email Legal?

May 5th, 2007

From the 1st January 2007, it has become a legal requirement for all registered companies to display certain details both on their website, and in the footers of emails. The change comes in the form of the rather longwinded “First Company Law Amendment Directive”. Prior to this amendment, companies already had to publish company details on letters and other documents, however now the requirements have been extended to websites and emails. Carry on reading to find out what your business should be doing to ensure it is meeting these laws that are now in force…

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Posted in Business Legal Tips | No Comments »

Written by Chris Pangburn.

Review Of Pamela For Skype Call Recorder

May 5th, 2007

You’ve probably heard of Skype before, and how it allows employees to communicate with each other for free, even if they are based throughout the world! With SkypeOut you can also call regular landline and mobile phones for low rates, direct from your PC wherever you have broadband internet connection. The success of Skype (and VOIP in general) is increasing every year, with approximately 25% of small businesses utilising VOIP for their telephony. As Skype becomes part of your mainstream phone package, you can also integrate it with call recording software for a variety of purposes. This article reviews the usefulness of Pamela Call Recording software and the benefits it can offer business users.

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Written by Chris Pangburn.

Online Business Incorporation – The Easy Way

May 4th, 2007

When launching your business there are a variety of legal entities that your business can take, and it is important to understand which one is right for you. The Business Link website contains a thorough outline of UK business structures, and provides useful tool to determine what legal business status is right for you. In the case of US businesses, a good description can be found here.

You may have been trading as ‘sole proprietor’ or unincorporated partnership status for a while, but should things go belly up then you as the business owner would be personally liable for all business debts. I know this applies to the UK and am pretty sure that it’s the same over in the States, someone feel free to leave a comment and correct me if I’m wrong. I’m not trying to be pessimistic, but when your finances, savings and possibly home are at stake, you need to ensure that these are as ‘safe as houses’ (excuse the pun) – you don’t want money coming out of your own pocket if things didn’t work out.

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Posted in Business Legal Tips | No Comments »

Written by Chris Pangburn.

Why Can’t I Find My Website In The Search Engines?

May 3rd, 2007

There’s two main factors to finding your website in the search engines, the first is to verify that it is actually included in the search engine index, and the second is that even if it is included in the index, it may not necessarily rank very highly on its own. The purpose of this post is to help you establish if the reason you can’t find your website in the search listings is an indexing, or a ranking issue…

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Posted in Search Engine Optimisation, Website Promotion | 2 Comments »

Written by Chris Pangburn.

Free Business Internet Merchant Account

May 3rd, 2007

An internet merchant account is a special type of bank account that a business requires before it is allowed to accept credit card payments directly. The internet merchant account (IMA) is separate to the normal business bank account, and the bank providing the IMA doesn’t have to be the same bank as the normal bank account. Unfortunately the providers of the IMAs charge not only a percentage sales fee, but also a setup fee, which sometimes can be quite hefty! This article provides a description of what you can do to avoid having to pay the internet merchant account setup fees and reduce the transaction fees…

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Posted in Business Finances | 3 Comments »

Written by Chris Pangburn.

Beginners Guide To Website Promotion For Business Owners

May 2nd, 2007

Being in the web design industry myself, I come across a lot of website owners who pay for an all-singing all-dancing website, only to discover one year down the line that a website unfortunately won’t promote itself and are dissatisfied with the lack of visitors. As a business owner, you need to be aware of what strategies you (or your search engine optimisation (SEO) company) need to employ. Just as there are a huge variety of websites, there are also various promotion methods which suit certain website types more than others, and a combination of strategies should be used. Read on to find out what strategies will work for your website…

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Posted in Search Engine Optimisation, Website Promotion | 3 Comments »

Written by Chris Pangburn.

Increase Cold Calling Productivity With Skype

May 1st, 2007

Not only is Skype useful for the day to day calls made as part of your business, it also has an even more powerful application whereby it can increase the productivity of your cold calling – particularly if you are a large volume user. Certain features of the Skype service make it an advanced solution for completing those cold-calls even more quickly than using a standard telephone. Read on to find out how to increase your marketing team’s productivity by utilising Skype…

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Posted in Business Productivity, Business Telephony | 3 Comments »

Written by Chris Pangburn.

April 2007 Google PageRank Update In Progress

April 30th, 2007

After much waiting, the second 2007 Google PageRank Update is finally in progress! If you go to our multiple datacenter PageRank tool and enter your website URL, you will see that the datacentres are reporting varied PageRank values, indicative that a PageRank export has just taken place.

With the start of January 2007 seeing the last PR update, it has been expected that April would result in the next update. True to form, albeit nearly into May, the update has occurred in April, and shows that Google is still operating almost quarterly updates.

What new PageRank values have your websites received?

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Posted in Search Engine Optimisation | No Comments »

Written by Chris Pangburn.

May 2007 Google PageRank Update?? Still Due In April.

April 17th, 2007

As our previous post notes, we are still predicting a Google PageRank Update in April 2007, however with it now being mid-April, and all Google datacentres are still reporting similar PR values, there’s no sign of an impending update. As with all things unpredicatably ‘Internet’ we may be proved wrong, however, and the update could be in May 2007 instead.

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Posted in Search Engine Optimisation | 3 Comments »

Written by Chris Pangburn.

Free Local, National & International Phone Call Costs With VoIP

April 16th, 2007

Since the publication of our recent article about VoIP for small businesses, we have discovered another good value (in fact free) VoIP provider that offers free local, national and quite a lot of international outbound calls, with no setup or monthly fees. The call provider is VoipCheapCom and it would be a perfect outbound complement to using SkypeIn for your inbound calls.

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Posted in Business Telephony | 4 Comments »

Written by Chris Pangburn.